แสดงบทความที่มีป้ายกำกับ Reasons แสดงบทความทั้งหมด
แสดงบทความที่มีป้ายกำกับ Reasons แสดงบทความทั้งหมด

วันศุกร์ที่ 17 กันยายน พ.ศ. 2553

10 Good Reasons Not to Go to the Gym

If you think that you can only get results in a gym, think again. It used to be that I thought so, too, but actually, you can be more fit (and certainly more efficient) if you don't. By doing so, you can still get in a workout at least six days a week, if not more, and maintain those killer abs, too.

What are some things you lose (to your advantage) when you stop going to the gym?

1. Wasted time on travel and changing clothes

Well, you don't have to drive to the gym anymore, so that cuts out travel time. And, you're not changing in and out of street clothes into workout gear in the locker room, either.

2. Following the "sheep mentality"

When you work out in the gym, there's something called the "sheep mentality" that can actually be to your disadvantage. Most people who work out at the gym do so because they want to fit into what infomercials and fitness magazines say they must do. That means when you go to the gym, it's likely that you're going to do what everyone else does instead of what's truly beneficial for you.

Let's take an example. Instead of doing hours of cardio, you can do several minutes of intense interval training and burn fat on your belly, hips and thighs that simply seems permanent.

The guys are no better, because they might work chest, bicep or ab muscles to "look good," but they also take really long rests between upper body exercises. In other words, they could probably bench 300 pounds or more, but full range of motion push-ups using just their body weight is something they probably could NOT do.

Instead of doing what everyone else in the gym is doing, do something that really works. And, you can do this at home.

3. Waiting for your turn

When you're at the gym, it's likely that you spend a lot of time waiting around just to use a piece of equipment. In fact, 10 to 20 minutes of workout can be spent doing just that, when you could be doing something much more valuable. Not only is this bad for your workout momentum, but it actually is a detriment to your workout itself because you continually "warm up" and "cool down". In addition, you are continually on a "stop and go" basis, which is completely counterproductive because what you really want to do is a work to rest ratio with an alternating set format. This will help you burn fat and lose weight fast, which is what most people want to do when they work out.

So instead of doing that, try this at home: do 50 seconds of work, and then 10 seconds of transition and rest. Incorporate that into a five-exercise total body strength circuit. You can't do this in a gym, because there's too much wait time. But you can do this at home. So get yourself a couple of good pieces of exercise equipment you'll really use, and be in control of your own workout.

4. You can get sick at the gym

Let's face it. People carry cold and flu (and leave their germs all over equipment) to the gym just like they do anyplace else. Yes, gym personnel try very hard to clean up the equipment, but at the end of the day, there's only so much they can do and they can't keep the gym sterile. So a better way to stay healthy is to work out at home, where the only germs you are going to encounter are your own.

5. Nasty people

Let's face it. People can be annoying. You're in your zone, working out, and someone wants to talk to you. What kind of way to get results is that? For a lot of people, going to the gym doesn't mean "working out." It means "socializing." In addition, it's not entirely pleasant to have someone watching you when you're in the middle of your workouts. In fact, it can be downright irritating.

Worse yet is when someone asks you about your workout routine. If they're so interested, they can pay for a trainer themselves. Heck, they're even sometimes provided free with gym membership. So to avoid all of these annoyances, work out at home. It'll save you time and headaches, too. Best of all, you can do it in just about 20 minutes.

6. Membership expenses

Gym memberships can be expensive. How much better would it be to invest in some good quality equipment that you only have to pay for once and then work out for free (beyond that initial cost) for years to come?

7. Broken equipment, or equipment that doesn't do what it says it does

When you get your own equipment, you know it's going to work the way you want it to, and be best for your body. Too often, gym machines don't work the way they supposed to, or they're completely useless. They can cause injury because your body moves in ways that it wasn't designed to. Better to invest in some of your own equipment that you know Is going to work for you, and leave it at that.

8. No space to really train in

A lot of the time, gyms are filled up with oversized machines that take up all of the valuable floor space so that there's no space to do "body only" exercises like lunges. Yet another reason to stay home.

9. Dependence on the facility

Much of the time, a gym forces you to become dependent on them. If you're used to using certain machines, all of a sudden you're not able to work out when you travel or can't go to your home gym. Most people use that as an excuse to take some time off of their workouts until they get home, which can be killer for progress and consistency.

Instead, exercises that depend on your body weight let you exercise anywhere, anytime. You get the same results or better than those that you get at the gym, and you can do them anywhere.

10. Bad trainers

A lot of trainers really don't know what they're doing. Basically, agencies that may or may not be above board certify them. Typically, if you go to a gym, you're in a "fitness factory." The gym wants you to go in, stay a little bit, and then go out. They don't care if you reach your fitness goals and they don't want to build a relationship with you. They just want their quota, and you help fill that quota.

So instead of using a trainer that gets paid $60 an hour and who may or may not be truly qualified, invest in some good equipment and do the job yourself with just a little bit of "on-the-job" training.

More than that, though, you don't need a one-hour workout. Gyms (and trainers) simply follow that spiel so as to fill an appointment schedule. It doesn't have much of anything to do with fitness.

A better alternative is to join a boot camp for fitness in your area that'll develop your community as a fit entity in its entirety. And that's going to cost you probably about $20, as opposed to the $60 a personal trainer will charge you. If you can't be disciplined in your workout at home, you can look for trainers using Workout Muse. Change your body, and change your life in less than half the time you typically spend with a trainer, about 30 minutes. And, best of all, this fitness schedule will keep you burning fat for the rest of the day.

So instead of trying to get yourself to go to the gym, set up your own workout space at home for very little cost. If you are dedicated enough, you won't have any problem. If you need someone to help keep you disciplined, try working out with a buddy.

So avoid the gym, and start working out at home instead. You won't be sorry, and you'll see results very quickly, for very little money. No gym rats to be found. What could be better than that?

Train hard!

Dan Clay

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วันอังคารที่ 27 กรกฎาคม พ.ศ. 2553

A Few Reasons to Workout

An exercise routine is important for keeping healthy and in good shape. Many people want to workout but can't seem to find the time or motivation. This is nonsense! There's always time, you just need to prioritize. Wake up thirty to sixty minutes earlier every morning. Go for a walk during your lunch hour, or park your car further away from the office. There's always time for exercise; you just have to be willing to cut into your personal time.

Motivation is a whole other issue, not that you should need a reason to get off the couch and do something healthy. Perhaps some of the reasons listed here will be enough for you to incorporate a workout routine into your lifestyle.

1. Your clothes will fit better. When you work out, you not only lose weight but inches as well. Soon you'll be able to breathe much easier while wearing blue jeans, which by the way aren't as snug anymore.

2. Your physical appearance will improve. Your cheeks will be rosy, you'll have fewer chins and you'll exude healthiness.

3. It improves your balance and coordination. No one likes a klutz anyway.

4. It will enhance your sexual performance. Need I say more?

5. You'll sleep better. You'll also be more relaxed and in a better mood.

6. Daily workouts boost your self-esteem. There's nothing wrong with a positive outlook.

7. It reduces your risk of heart disease. This should be reason enough.

8. You'll be more likely to survive a heart attack.

9. Reduces the risk of developing high blood pressure. No one wants that.

10. In older individuals, it can actually improve short-term memory.

Hopefully these reasons are enough to convince you to add a workout routine to your schedule. It doesn't have to entail hours of heavy lifting at the gym. Go for a long walk, swim or bike ride. Take karate or kayaking lessons. Find some activities that interest you and get moving. Your body will thank you.

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วันพุธที่ 3 มีนาคม พ.ศ. 2553

Top Five Reasons to Become a Junior Copywriter

Go ahead and study for the bar exam if you really, really want to.

Become a podiatrist, a taxidermist or a typist if you feel so inclined. Get into the smoked meats industry if that's your legacy. But if you want to lead a charmed career: become a junior copywriter.

When you become a junior copywriter, every part of life noticeably changes. Coffee tastes richer. Traffic seems less snarled. Roommates don't seem so 'roommate-like.' After you arrive, the good life takes form.

So here, in no particular order, are the top 5 reasons to become a junior copywriter:

1) Play XBox. Get Check.

It is NOT a misconception that junior copywriters have free time to burn. They do. It's called 'concepting' in the advertising biz. In fact, a junior copywriter and a junior art director (hence a junior creative team) can 'concept' deep into the night with enough games. And beer.

But they can only do this IF they deliver the goods when it comes time to present their work to their Creative Directors. It seems almost crazy, but junior creatives can ABSOLUTELY do anything and everything they want besides work, IF they perform when it comes time to 'show the work' and then produce the work.

2) Movie Times Usually Start Around 11:45am

Hey, you spent months on building the perfect portfolio, you've got movies to catch up on.

Don't laugh, junior copywriters go to the movies a lot more than anyone thinks. In fact, most juniors really believe they're being set up when they head out to the movies the first few times. But just like #1 above, your time as a junior is your time. And if you can 'concept' through the roof and catch the new Harry Potter installment at the same time, then more power to you.

It's all a balancing act. With no net.

3) Every Day Is Dress Down Friday

This one gets under the skin of almost everyone who isn't a junior creative. The ability to wear ripped jeans and a t shirt and earn six figures is a way of life in advertising. As long as clothes are clean (and even that's a bend-able rule) juniors are able to wear whatever makes them comfortable.

Sandals during the winter? Head bands? Work out clothes? No socks...ever? All perfectly acceptable if the work that's presented is GREAT. (Otherwise, break out some socks really fast!)

4) You Become Sexy

It doesn't matter if you're overweight, a heavy smoker and have ear hair starting to show, when you become a junior copywriter, you get sexy real fast. "See that guy by the bar? Junior copywriter." Society will view you differently. The opposite sex will be more inclined to overcome the outside to get to the inside. Sounds crazy...but its true.

(Caution: #4 is typically over abused by the male junior copywriters we have seen.)

5) You Instantly Gain The Right To Compete Against Others To Sell And Produce Television Commercials

This is the biggie. And it's no laughing matter.

When you start as a junior, you will repeatedly be brought into new business pitches, client saves and general creative 'gangbangs' (just a fancy way of saying competition) where it is and always will be winner take all. You will put your best thinking up against the best thinking from people who have been in advertising forever.

And the big winner in advertising, with all of this competition going on, is whoever gets to produce television.

Ad agencies GENERALLY do not care where the great ideas come from...as long as they come. So the juniors have as good a shot with their great thinking as the heavy hitters do. (Politics and back stabbing aside, of course.)

Think you want to become a junior copywriter now? Or are you still thinking about those smoked meats?

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